In this presentation, you will get an overview of business strategy and business development that can be applied to planning your academic research and collaborations. Thi Nguyen, Ph.D., will walk postdocs through defining a value proposition, identifying stakeholders, considering research gaps, strategic planning, and time management. You will also learn basic business terminology that applies to industry settings.
Participants will also learn how to follow up on these basics using a free, online mini-course by iBiology titled Business Concepts for Life Scientists. This presentation is geared towards postdocs who want to become a more strategic scientist in industry or business of science, or planning to start an academic lab (for academic focus, see recently published Current Protocols article).
Nguyen is a neuroscientist, career coach, workforce development specialist, and speaker. She has created innovative resources designed to help life scientists move ahead in their careers, including 1) “Business Concepts for Life Scientists,” a course hosted by iBiology that teaches basic principles of business, applicable to industry and starting up a research lab, and 2) “InterSECT Job Simulations,” a publicly-available library of exercises, representing 18 different career areas.
Nguyen is passionate about creating a supportive and inclusive coaching environment for all students and scholars. Her expertise on careers prep comes from working with employers and consultants in the Bay Area, Boston, and now St. Louis. She has held positions as associate dean for a graduate school, program director at a career center, consultant, visiting scientist with an academic research group, freelance grant evaluator, primary investigator of foundation grants, SBIR ghost writer, and postdoc. She has a doctoral degree in neuroscience from UT Southwestern Medical Center.